Where Creative Strategy Meets Execution.
I specialize in bridging the gap between innovative products and services, and the people who need them most.
As a seasoned Product Marketing Manager and Content Specialist, my journey has been about connecting the dots—between market research, strategy, creativity, project management, and execution. With a proven track record of successful product launches, go-to-market strategies, and compelling content, I love finding ways to resonate better with target audiences and drive measurable growth.
Recent Experience
Product Marketing Consultant & Content Strategist
2023 – Current
As a Product Marketing Consultant and Content Strategist I worked closely with executive leadership, product teams, customer success, and sales to improve go-to-market strategies for startup SaaS companies, including PLG approaches, sales enablement, social media and content strategy. My work involved conducting in-depth competitive analyses to identify market gaps, analyzing marketecture, defining value propositions, and tailoring messaging and content strategy that outperformed competitors in key areas. I also leveraged generative AI tools to scale content production while collaborating with cross-functional teams, and reporting to key stakeholders and board members. On average, I have produced a 200% increase in content output and a 30% increase in lead pipeline growth.
Prism
2022 – 2023
At Prism, I played a pivotal role in driving the company’s strategic growth by leading the go-to-market strategies for several features. By on-boarding clients into a Customer Research Program and conducting in-depth interviews and competitive analysis, I crafted compelling value propositions, positioning, and messaging that resonated with our target prospects. This strategic approach laid the foundation for successful product launches that captured market attention. See more about my Customer Research Program, positioning and website refresh project with Prism here.
2021–2022
At Google, I took the helm of developer marketing for Google Assistant, driving content strategy and multi-channel marketing initiatives that elevated the account (from the lowest performing) to becoming one of the highest-growing social media presences across Google in 2022. My role involved not only managing these campaigns and marketing channels, but also leading cross-functional teams through creative ideation, video edits, and complex rebranding initiatives, all while providing strategic guidance to senior leadership through detailed reporting and research. See more about my work as a Content Strategy Product Marketing Manager with Google here.
From Clients to Champions: Creating Meaningful Experiences
I’m currently seeking customer-centric marketing roles that require Relationship Building excellence, and Marketing Consultancy expertise, where I can channel my passion for people, technology, creativity, and marketing. My aim is to forge deep, meaningful client connections, anticipate evolving needs, and translate insights into robust strategies that elevate customer lifetime value (CLV) and build lasting brand loyalty. It’s not just about hitting revenue targets for me—it’s about crafting experiences that turn clients into long-term partners and brand advocates who feel genuinely valued, well-supported, and understood. This is where I find the most fulfillment, and it’s the journey I’m excited to continue in my next role.